Programmatic advertising has become the standard way of buying online ads. In order to truly create the ultimate customer experience, we need to utilize data (1st,2nd & 3rd party), combine…
When creating a positive impact on people’s everyday life, it helps a lot to actually know the people and the context of their day-to-day lives. This is why all of…
Marketing Clinic joined forces with Kopla Helsinki 1,5 years ago to combine their insight and foresight capabilities in building winning strategies. Today, we are proud to announce that the unique…
The turn of the year is the flip of a page that fixes everyone’s attention on the future. None of us have a crystal ball, but some trends are worth…
“A model is a simplification of reality built for a specific purpose.” – Adam Grummit, Capacity Management – a Practitioner Guide: Best practice, 2009.
Social media has many different roles in the customer journey – creating awareness and customer engagement, generating sales and increasing loyalty. As social media platforms have over the years become…
Marketing Clinic and Hanken School of Economics are hosting an insightful networking evening with a great panel discussion. All Hanken alumni are invited to sign up for the 21.11 event.
We can already say that 2018 has been an amazing year for us. At its onset, we set ambitious goals, and over the months, we have celebrated subsequent victories. We…
Marketing Clinic had the pleasure of hosting a retail breakfast seminar in our Helsinki offices on 4 October. We were happy to see both familiar and new faces among the…
New Retail is here, but are we ready? This is the fundamental question every self-respecting brand and retailer should ask themselves, as the retail landscape is changing at an unprecedented…
Have we started a beautiful tradition? We sure hope so. Over the summer, Marketing Clinic grew again, and our team now consists of well over one hundred talented individuals.
Marketing Clinic and Lumoa are joining forces to host a live discussion on the state of Customer Experience in the Nordics. Join the free webinar on the 5th of September…
M&As provide plenty of opportunities for growth. Companies that successfully create long-term value pay special attention to leveraging commercial assets throughout the whole M&A process, from the initial scan to…
Meet Jenni. She is one of the luckiest people you could find in the business world. She has found something that many of us desperately seek for years and years…
When casting the leading characters for documentary films, it is their stories that count the most — and sometimes you must work hard to find the best ones. Film director…
In today’s fast-paced commercial reality, we all need to be bolder and more focused to stay competitive and succeed. For us, this means we want our clients to be inspired…
A recently published longitudinal study found out that future-prepared firms outperform the average by a 200% higher growth. Companies with mature foresight practices are also clearly more profitable. But what…
In the beginning of her studies at the Helsinki University of Technology, Erika Kavén thought she would become a biomechanical engineer designing for example robotic arms. Now, she works as a Management…
Recent Comments